Hertz Appoints Holiday Holdings

Hertz has appointed Holiday Holdings International as its exclusive general sales agent in Southern Africa. Holiday Holdings will be responsible for the growth of outbound car rental reservations from South Africa, Namibia, Swaziland, Lesotho, Zimbabwe and Botswana to more than 8,800 Hertz locations worldwide in 150 countries.
 Holiday Holdings International has set up a local reservations office and call centre for Hertz in the Randburg district of Johannesburg, to service the travel trade and corporate market.
The new partnership will increase Hertz product awareness among travel trade and grow outbound sales by capitalizing on Holiday Holding's longstanding relationship with the travel industry in Southern Africa.
Travel agents and operators can contact Holiday Holdings for car rental quotations and reservations on 0861 4 HERTZ in South Africa and +27 11 289 8001 from other Southern African countries.

Hertz to buy Dollar Thrifty

Hertz has entered into an agreement to acquire car hire rival, Dollar Thrifty, more than two years after first making a bid for the company.
 The final offer is apparently worth $87.50 per share, which totals approximately $2.56 billion – more than double Hertz’s original 2010 bid. Since then, Hertz has been embroiled in a bidding war with the Avis Budget Group, with the latter company finally pulling out earlier this year.
The Hertz deal, which has been unanimously approved by directors of both companies, will be an all cash transaction. The combined company will offer approximately 10,000 locations across the world.