Sankara Hotel Group, the hotel operator that manages the Sankara Nairobi, has been awarded a Finalist Award at the World Luxury Award, for the branding and visual identity of the Sankara Nairobi.
The World Luxury Award is focused entirely on work done for luxury brands. Members of an international jury from 10 countries evaluate entries in 14 categories, including hotels, food and beverage, fashion and style, and cars.
It honours those responsible for creative excellence and is the only award dedicated exclusively to the global luxury sector. As a co-recipient of the award, Sankara Hotel Group worked in partnership with Glazer Brand & Design Consultants to create the identity.
The Group’s vision was to develop a brand that reflected contemporary international luxury, with authentic reference to the culture of ‘new Africa’. Visually, the Sankara symbol draws its inspiration from the facial markings of a zebra.
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